Why It Is Important To Claim Your Google My Business Listing

Why It Is Important To Claim Your Google Listing.

As a business owner or manager in Brevard County, it would only make sense you would want to claim and verify your Google My Business listing. One of the best ways to make sure people can find you online is to have a Google My Business listing. A Google My Business listing is essential for local SEO and will help you get found for different search queries for your industry on Google. 

Two Types Of Google My Business Listings.

There are two types of Google My Business listings, unverified listings and verified listings. When the listing is unverified, Google doesn’t know the information is accurate and neither will people searching for you. Also, this leaves the page open to someone else trying to claim your listing. Yes, just because the listing is for your business, almost anyone can claim a listing while it is unverified.

So one reason to claim your GMB listing is so your competition or someone else doesn’t claim it instead. Not sure if your listing is verified or not? Do a quick search for your business on Google and check the knowledge graph in the top right. See the image below for an example. 

unverified Google My Business listing
You can see in the above image, this listing is not verified (#2), has no images (#1), no hours or website (#3 and #4) and has no reviews (#5).

As you can tell from the above image, this business has almost no information. A potential customer will just continue to search to find a location they know will be open by the time they get there, has driving directions so they can navigate to the location or even use the click to call feature.

With a verified listing, Google and customers will know the information is accurate. Google is more likely to promote a verified Google My Business listing in the search results. While some may argue this statement, it is proven Google wants to provide the most accurate information in the search results. Having a verified listing suggest to Google it is accurate.

The above Google My Business listing is verified, has the basic information customers are looking for such as address, phone number, hours of operation and reviews from other customers. It even has high quality photos and a virtual tour to help it stand out from their competition.

The above image is of a business that has a verified GMB listing. You can see their photos, the virtual tour of the inside, phone number, hours and reviews. As a potential customer you have a lot of useful information right here. If you were using a mobile device when searching, there would be an option to call the business and an option for driving directions. 

How To Verify Your Google My Business Listing

It is easy for a business to verify their Google listing. You can request a pin code by mail, which will take a week to get and most often gets tossed in the trash as junk mail. Sometimes a business will have the option to get a pin code by phone call, which is rare. Both of the above methods are free. 

The best and quickest option is to call us to verify your listing. Biz360Tours is authorized by Google to instantly verify your Google My Business listing. At that time we will also make sure the listing is optimized, this way it can be found for multiple keywords. 

A complete Google My Business listing should have all the information a potential client is looking for, such as, phone number, address, website, business hours, high quality photos and a virtual tour.

Managing Your Google My Business Listing

Once your Google My Business listing is verified, it can easily be managed from a computer or smartphone with the Google My Business app. 

Managing your Google My Business listing allows you to not only make sure your information is accurate, but allows you to easily set holiday hours, a social post about new things happening with the business or post and Q & A. Most importantly, it allows you to easily communicate with people who review your business. It is important to respond to these reviews on your Google My Business listing. We will discuss the importance of this in a different post. 

If you do not have a Google My Business listing, don’t worry, call us today and we can get your listing up and running quickly. If you already have a Google listing, we can come out to your location and verify it instantly. Just give us a call to schedule an appointment. 

Already have a verfied GMB listing? Do you want to make sure it is optimized for maximum amount of exposure? Call us today to make sure your Google My Business listing dominates local SEO.

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Here is just a few Brevard County businesses we have helped of the years. 

Brevard County BusinessInside Street ViewGoogle Listing
5th Avenue JewelersVirtual TourListing Page
A Floral AffairVirtual TourListing Page
Alternative ConnectionVirtual TourListing Page
Andretti Thrill ParkVirtual TourListing Page
Annie's Toy ChestVirtual TourListing Page
Art & Engineering Supply Inc.Coming Soon!Listing Page
Bansbach Easylift of North America, Inc.Virtual TourListing Page
Beauty in FlooringVirtual TourListing Page
Bob Steele ChevroletVirtual TourListing Page
Brazilian Beauty Blowout StudioVirtual TourListing Page
Brevard Family WellnessVirtual TourListing Page
Brevard Farm & Ranch SupplyVirtual TourListing Page
Brevard Team SportsVirtual TourListing Page
Canuel Chiropractic and Wellness CenterVirtual TourListing Page
Casbah Wines DowntownVirtual TourListing Page
Cocoa Beach Surf CompanyVirtual TourListing Page
Cocoa Civic CenterVirtual TourListing Page
Coconuts on the BeachVirtual TourListing Page
The Corner BistroComing Soon!Listing Page
CuraLaseVirtual TourListing Page
Doc's Bait HouseVirtual TourListing Page
Ellington AC & HeatVirtual TourListing Page
Enchanted SpiritVirtual TourListing Page
Essential Massage of Cocoa VillageComing Soon!Listing Page
Finest Floors of BrevardVirtual TourListing Page
Fishlips Waterfront Bar & GrillVirtual TourListing Page
Fishy BiznessVirtual TourListing Page
Geoff Bodines Honda of MelbourneVirtual TourListing Page
Graphic Details Inc.Virtual TourListing Page
Grills River SideVirtual TourListing Page
Grills Seafood Deck & Tiki BarVirtual TourListing Page
Hayes Meats & Gourmet FoodsVirtual TourListing Page
Heidelberg RestaurantVirtual TourListing Page
Heidi Jazz ClubVirtual TourListing Page
Heydays Senior Day ProgramVirtual TourListing Page
Horizon Mini StorageVirtual TourListing Page
Imperial Salon and Spa (Indian Harbor Beach)Virtual TourListing Page
Imperial Salon and Spa (Suntree)Virtual TourListing Page
Island Breakers BilliardsVirtual TourListing Page
Islander Comics CardsVirtual TourListing Page
Island MusicVirtual TourListing Page
Island Paint & Decorating CenterVirtual TourListing Page
Island Root Kava BarVirtual TourListing Page
La Casa Senior Assisted LivingVirtual TourListing Page
La Casa Memory CareVirtual TourListing Page
Lazy Bean Coffee CoVirtual TourListing Page
Lightholder Building ContractorsVirtual TourListing Page
M & M Carpet & TileVirtual TourListing Page
Matt's CasbahVirtual TourListing Page
Melbourne BMWVirtual TourListing Page
Merri Cakes LLCVirtual TourListing Page
Merritt Island MassageVirtual TourListing Page
Michael Slotin Fitness TherapyVirtual TourListing Page
Nahacky's AquariumVirtual TourListing Page
Obsession ChartersVirtual TourListing Page
Oceansports World (Cocoa Beach)Virtual TourListing Page
Oceansports World (South Cocoa Beach)Virtual TourListing Page
Papa Vito's PizzaVirtual TourListing Page
Perrone PropertiesVirtual TourListing Page
Pollo Tropical (Palm Bay)Virtual TourListing Page
Pollo Tropical (Viera)Virtual TourListing Page
Popz RedbonesComing Soon!Listing Page
Porcher HouseVirtual TourListing Page
Prestige VolkswagenVirtual TourListing Page
Rusty's Seafood and Oyster BarVirtual TourListing Page
Salon Professional AcademyVirtual TourListing Page
Scooters N SpokesVirtual TourListing Page
Shady Characters SunglassVirtual TourListing Page
Shady Characters Sunglass EmporiumVirtual TourListing Page
Shark Pit Bar and GrillVirtual TourListing Page
Shoetique Shoes & AccessoriesVirtual TourListing Page
SIBBY'S GIFTS AND SPICES LLCVirtual TourListing Page
Sinatra's Flowers (now Tilted Tulip)Virtual TourListing Page
Skewers Mediterranean GrilleVirtual TourListing Page
Sno HutVirtual TourListing Page
SolRisa InnVirtual TourListing Page
Southeastern HondaVirtual TourListing Page
Space Coast Health InstituteVirtual TourListing Page
Space Coast HondaVirtual TourListing Page
Space Coast Massage & SpaVirtual TourListing Page
Space ShirtsVirtual TourListing Page
Star Bucks (Cocoa Beach)Virtual TourListing Page
Sumo MonkeyVirtual TourListing Page
Sun on the BeachVirtual TourListing Page
Sunrise Fish Dive SurfVirtual TourListing Page
Taste of IndiaVirtual TourListing Page
The East Coast Cabinet CompanyVirtual TourListing Page
Thrifty Specialty ProduceVirtual TourListing Page
TJ NailsVirtual TourListing Page
Village Cycle ShoppeVirtual TourListing Page
Wyland GalleriesVirtual TourListing Page

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