The Don CeSar in St. Petersburg, Florida, is one of the Gulf Coast’s most iconic landmarks — a historic pink palace that has graced the shores of St. Pete Beach since 1928. A property with that kind of legacy deserves a digital presence that lives up to its reputation.

We were brought in to capture a full set of 360° spherical images throughout the hotel, delivering two distinct experiences from a single shoot. A custom virtual tour was embedded directly into the hotel’s website, giving prospective guests an immersive way to explore the property before booking. Those same images were also published to the Don CeSar’s Google My Business listing, making the experience discoverable to travelers searching directly on Google Maps and Google Search.

The combination of a website-embedded tour and a Google-integrated experience means the Don CeSar is putting its best foot forward at every digital touchpoint — whether a guest finds them through a direct visit to the site or a quick search on their phone while planning a trip.

The result is a compelling, always-on visual presence that honors the grandeur of this historic property and gives every potential guest a reason to book with confidence.

View more about this location on their website.